Bachelor of Arts
Date of Expected Graduation
In this project, I wanted to conduct an educational and entertaining essay translated into a video format. This “Video Essay” would cover how “New Media stars” (including people on platforms like Facebook, Twitter, but specifically Youtube or any other form of video content online) have affected and influenced demographics and culture. Specifically, I wanted to study how strong the reach of a social media star is, the effect of this reach on the consumer, and how it influenced opinions, thoughts, and habits. After research, it turns out the social media influencers are very important for their online environment. They help conduce and restrict the flow of information and have strong influential power of the consumers of media. All in all it is up to the consumer to decide if this is beneficial or not.
Richardson, Curtis, "The Impact of New Media Influencers: A Video" (2020). Williams Honors College, Honors Research Projects. 826.