Date of Last Revision

2023-05-02 14:18:28


Marketing: Marketing Management Program

Degree Name

Bachelor of Business Administration

Date of Expected Graduation

Spring 2015


Old Style Havana Rum Start Up Plan includes the market analysis and feasibility of creating start up rum company in North East Ohio. A rum industry analysis helps lead to a creative start up strategy and a first year financial plan for what will be a new liquor on the market.

Research Sponsor

John Midlik

First Reader

Frederik Beuk

Second Reader

James D. McKelvey



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