College

College of Business Administration

Date of Last Revision

2025-01-14 08:41:02

Major

Accounting

Honors Course

Honors Project in Business Administration BUSN 497-001

Number of Credits

3

Degree Name

Bachelor of Science

Date of Expected Graduation

Spring 2026

Abstract

HeartBeats Co. LLC is a premier audio and software technology brand that brings renewed character and performance to a stagnant space, revolutionizing the listening experience by engineering a digital music platform and headphones that possess distinct style and exceptional performance. While our team identifies and tracks trends in the market, we strive to establish market trends rather than to follow them. We are a company founded on innovation, redefining the music streaming market by combining the importance of wellness with the latest audio and software technologies and innovative functionalities. This document outlines a ten-year plan for efficient and impactful scaling, aiming to grow from two to one hundred employees while maintaining stability and entering an innovative technology market focused on advanced solutions in health and wellness.

Research Sponsor

Steven Ash

First Reader

Sydney Chinchanachokchai

Second Reader

Mark Welfley

Honors Faculty Advisor

Steven Ash

Proprietary and/or Confidential Information

No

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