Date of Graduation
Honors Research Project
Dr. Slyvia White
Dr. Val Pipps
Prof. Julie Cajigas
Gail Lewis White
Major: Business and Organizational Communication
Project Sponsor: Dr. Sylvia White
Number of Project Credits: 3
This Honors project redesigned the website of the Home Builders Association serving greater Portage and Summit counties (HBA). The goal of the new website was to enhance the social media image and internet presence of the HBA. The project included a competitive analysis of competing websites throughout the construction industry and a thorough analysis of the HBA’s internal and external communications. Under the supervision of Vice President of Operations Carmine Torio, this project has met and surpassed the goals set by both the organization and myself. The primary objectives of the Home Builders Association were to create a website which increases the value of the association by serving as an extension of the organization. These web pages have been created in order to communicate the company’s objectives, promote its upcoming events and ongoing services and stimulate two-way communication with the desired internal and external audiences of potential home builders, contractors, tradesmen and associates.
White, Gail Lewis, "Web Development for the Home Builders Associoation Serving Portage and Summit Counties" (2014). Honors Research Projects. 1.